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“Sustainable” Is The Marketing Word Of The Day

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Share this…FacebookTwitterIn the older days, whether selling detergents, applicances or food products, marketers often used the slogan: “new and improved!” to con consumers and to boost sales. The German online DIE WELT reports that companies have changed their marketing slogans to make their business more profitable and sustainable. The new slogan used to pitch products today is: […]

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